YOUR STRATEGY. YOUR EMPLOYABILITY.

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    CRAFTING YOUR EDGE FOR TODAY’S JOB MARKET

    Providing individuals and organizations with assessments, courses, and events to become competitive in the “Future of Work” landscape.

    Start with the FREE Assessment "Are You Ready for The Future of Work?"
    LOGO (3)

    CRAFTING YOUR EDGE FOR TODAY’S JOB MARKET

    Providing individuals and organizations with assessments, courses, and events to become competitive in the “Future of Work” landscape.

    Start with the FREE Assessment

    Check our latest events

    Slide Course Developed by Dr. Julia Ivy 'How to Secure a Job in Today’s Job Market' Course now live in Udemy! Positioning Strategy (PS) Check the 2025 page for updates! 5th year of BE-EDGE Consult-a-thon Consult-a-thon (C-thon) Four Nonprofit Organizations New cases up at BE-EDGE Case Gallery Consult-a-thon (C-thon) Slide Get YOUR FREE eBook copy today! Click here. Positioning Strategy (PS) Learn how each strategy can guide you in your professional journey. Are you an expert looking for 'what's next' in your career? Share your knowledge and earn from it by creating your own course. Become a Case Master Case Master Are you looking to build your portfolio? Our BCC courses are based on real client challenges. Becoming a Case Consultant (BCC) Sign up for the 2026 'Making Your Consulting Case' Competition Making Your Consulting Case (MYCC) Slide Winners of our 2025 'Making Your Consulting Case' (MYCC) Competition Making Your Consulting Case (MYCC) Read their winning consulting cases → Watch our Introductory video to Case Master, where you get paid for your expertise! Case Master Dr. Julia Ivy at SECRA 2025 Keynote speech Keynote speaking Our BCC course offers you a way to prove your skills by solving real-client problems. Case Lab

    Start Your Professional Journey

    Find Your Positioning Strategy

    Are you positioning yourself for JOB, GROWTH, EDGE, or SELF? Find it out. Strategize your presence.

    Find your strategy. Elucidate your CORE

    Craft Your Employability

    Got a strategy? Elucidated your CORE?
    Now support it with a portfolio that thrive you as a talent for the Future of Work.

    Be future ready through TRUST and VALUE

    “This Positioning Strategy plan and course overall has provided me the correct tools to develop into a strategic leader in both my personal and professional life.”

    Charles Q., Positioning Strategy

    “Overall, working on this consulting case was not just a great learning experience, but was a great tool in increasing the value I will bring to my career.”

    Gillain M., Making Your Consulting Case

    Start Your Professional Journey

    For Your Strategy

    Not sure if your current path is really taking you where you want to go? Our FREE Personal Strategy Assessment helps you see the approach you’re using now—and guides you toward a strategy that fits your future goals.

    Find your strategy

    For Your Employability

    In today’s evolving job market, being ready is key. Boutique Employability helps you assess your readiness to stand out. Take the FREE assessment to see how prepared you are for the future of work.

    Are you ready for the Future of Work?

    “This personal strategy plan and course overall has provided me the correct tools to develop into a strategic leader in both my personal and professional life.”

    Charles Q., Personal Strategy

    “Overall, working on this consulting case was not just a great learning experience, but was a great tool in increasing the value I will bring to my career.”

    Gillain M., Making Your Consulting Case

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    “I now understand the specific steps I need to take and the investments I need to make to secure my dream IT job.”
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    Jordan M. profile picture
    Jordan M.
    Positioning Strategy
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    “It has always been a challenge for me to explain how my experiences connect to one another. It feels relieving to receive EDGE - it makes me feel seen.”
    Posted on
    Morgan B. profile picture
    Morgan B.
    Positioning Strategy
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    “Applying strategic business principles to personal career goals is an intuitive way to create a guide in today’s market.”
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    Aisha C. profile picture
    Aisha C.
    Positioning Strategy
    GoogleGoogleGoogleGoogleGoogle
    “The ever-changing nature of our career POSITION strategies as we progress through life's journey. While a POSITION-focused strategy currently suits my circumstances, it's crucial to recognize that this may transition into a GROWTH-oriented approach and, eventually, an EDGE-focused one in a few years.”
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    Mateo A. profile picture
    Mateo A.
    Positioning Strategy
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    “I can switch strategy types throughout my career to best tailor to my needs and life stage at any time.”
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    Riya P. profile picture
    Riya P.
    Positioning Strategy
    GoogleGoogleGoogleGoogleGoogle
    Because of the case, I was able to discover the expertise I currently possess.
    Posted on
    Elizaveta profile picture
    Elizaveta
    Positioning Strategy
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    I have developed the skills need in a business setting but have also built relationships among my group member that I can call on in the future.
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    John Braun profile picture
    John Braun
    Positioning Strategy
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     I believe that the project will catch the eye of colleagues and employers in the future.
    Posted on
    Luke Mistretta profile picture
    Luke Mistretta
    Making Your Consulting Case
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     This program truly allowed me to add value to my professional capital.
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    Edlyn Gulama profile picture
    Edlyn Gulama
    Making Your Consulting Case
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     I appreciate doing this project as it opened up some opportunities for me that I had not realized existed.
    Posted on
    Alexander Ivanoff profile picture
    Alexander Ivanoff
    Making Your Consulting Case
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    I have gained valuable first-hand knowledge of strategy in action.
    Posted on
    Aqib Rahman profile picture
    Aqib Rahman
    Positioning Strategy
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    The BE-EDGE program has increased my confidence and self assurance that I know I can bring my best self to any situation.
    Posted on
    Patrick profile picture
    Patrick
    Making Your Consulting Case
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    What I really benefit from is to write it all down and remind myself of why I am where I am, doing what I’m doing. 
    Posted on
    Tyler profile picture
    Tyler
    Personal Positioning Strategy
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    The process of crafting a personal strategy helped me to gain clarity about the future goals, aspirations, and the steps needed to achieve them. It gave me a clear sense of direction and purpose, which was empowering.
    Posted on
    Indra profile picture
    Indra
    Positioning Strategy
    GoogleGoogleGoogleGoogleGoogle
    While I still have some uncertainties about the future, this exercise of crafting a personal strategy has started to make my goals clearer and more defined. I also now understand what the first step I need to take will be. 
    Posted on
    Loutong profile picture
    Loutong
    Positioning Strategy
    GoogleGoogleGoogleGoogleGoogle
    I will begin my personal strategy work in the new year. The beginning of 2024 feels like a wonderful fresh start that will be energizing. I want to ensure that I am starting this process off on the right foot, and these next few weeks will give me time to truly make sure I am heading towards the right path.
    Posted on
    Ashley profile picture
    Ashley
    Positioning Strategy
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    It gave me an opportunity to think about or rather to take a different angle at how my strategy is.
    Posted on
    Anton profile picture
    Anton
    Positioning Strategy

    What is the BE-EDGE Method?

    The BE-EDGE Method provides a step-by-step guide that connects job seekers to target employers through a process of case consulting. It creates an opportunity for the new or established professional to carve out their own space in an industry of choice, by establishing a relationship of trust with and proving their value to an industry insider.

    Learn more about the BE-EDGE Method

    Get your book copy now!

    About the author & CEO, Dr. Julia Ivy

    Dr. Ivy, an Executive Professor from Boston with PhD Psychology and PhD Management, created BE-EDGE to equip you with essential knowledge and tools for your next professional move.

    Learn more about Dr. Julia Ivy

    FREQUENTLY ASKED QUESTIONS

    What is BE-EDGE?

    BE-EDGE provides a pathway to discover your direction and build your Boutique Employability—your unique edge that connects who you are with the opportunities you want. Through assessments, tools, and real-world portfolio projects, BE-EDGE guides you in shaping your personal strategy, professional voice, and value in the market—helping you stay confident, adaptable, and relevant in the future of work.

    Who is BE-EDGE for?

    BE-EDGE is designed for women in mid-career, especially those who are asking, “What’s next?” after years of experience in their field. Whether you’re seeking a new challenge, re-entering the workforce, or realigning your career with your personal goals, BE-EDGE helps you rediscover your strengths, reposition your expertise, and build your confidence for the future of work.

    How can I know if BE-EDGE is for me?

    We start by helping you understand who you are—your strengths, weaknesses, and how you approach your professional growth. We offer two FREE assessments to help you shape your next step.

    • The “Are You Ready for the Future of Work?” assessment measures your Boutique Employability—your psychological and professional readiness to create a career that truly fits you and your niche in the market.
    • The Positioning Strategy assessment identifies what strategy type works for you and help you develop and implement that.

    Which BE-EDGE pathway is right for me?

    If you’re feeling unsure about what’s next in your career

    → Start with our Personal Positioning Strategy assessment and course. It helps you understand your goals, define your direction, and build confidence in your “what’s next” move.

     

    If you want to practice your skills and create your professional space
    → Begin with Becoming a Case Consultant (BCC): a self-paced, challenge-based course where you solve real client problems, sharpen your consulting skills, and build your confidence.

    → Then, take it further with Making Your Consulting Case (MYCC): where you present your consulting project to potential employers or supporters who can open new opportunities for you.

     

    If you’re looking for connection and a sense of belonging
    → Join our BE-EDGE Consult-a-thon. It’s a collaborative experience where you work with others, mentors, and real clients to create impact together—building that “we’re in this together” energy.

    How does BE-EDGE differ from other career coaching or consulting services?

    Unlike traditional career coaching that only tells you what to do next, BE-EDGE helps you build it. We don’t just focus on advice — we give you a structured method or strategy to take action.

    Our approach centers on Boutique Employability — designing a career that fits you, not the other way around. Through our assessments, you gain clarity about your direction; through hands-on consulting projects, you build real experience and confidence. By the end, you’ll have a clear strategy and a portfolio that shows your edge in the professional market.

    Does BE-EDGE work with both individuals and partners?

    Yes! BE-EDGE supports both individuals and organizations through its unique approach to building Boutique Employability.

    For individuals, BE-EDGE helps you discover your direction, build your confidence, and gain real experience through tools, assessments, and hands-on consulting projects. It’s designed to help you craft a career that fits you and stand out in the professional market.

    For partners, such as universities, businesses, and nonprofit organizations, BE-EDGE provides structured programs to strengthen your community, mentorship, and collaboration while helping members or employees grow their personal and professional edge.

    Together, BE-EDGE creates value for both individuals seeking clarity and organizations looking to empower their people and prepare them for the future of work.

    Do you offer job placements?

    We do not offer job placement. However, you will get opportunities to meet big names in different industries especially in our BE-EDGE Consult-a-thon.

    Find Your Role, Make Your Impact

    Explore where your skills fit—whether you’re here to learn, mentor, or collaborate, there’s a space for you.

    Sign up here
    career strategy

    Elucidate your CORE

    Align yourself with the strategy that reflects your goals in life.

    Find your core
    d

    Develop TRUST

    Build your portfolio, hone your skills and challenge yourself

    Hone your skills
    g

    Generate VALUE

    Connect with real companies and solve real case problems

    Make your case
    ee

    Excite with IMPACT

    Learn to stand out in the job market and make an impact

    Make an impact
    Learn more
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    PERSONAL STRATEGY ASSESMENT

    What is YOUR strategy for the next move?

    Is your strategy GROWTH-focused, POSITION-focused,
    EDGE-focused, or SELF-focused?

    Take the assessment to find out.

    YOUR STRATEGY

    OVERVIEW OF YOUR PERSONAL STRATEGY

    How does your strategy differ from others discover it. Understand YOUR unique strategy.

    Learn more

    YOUR STRATEGY

    DIVE INTO YOUR PERSONAL POSITIONING STRATEGY

    With Dr. Julia Ivy’s guide, make your pathway for the next move. Clarify your professional core, message to the market, and action plan.

    Learn more

    YOUR STRATEGY

    BECOMING A CASE CONSULTANT (BCC)

    Practice and sharpen skills aligned with your personal positioning strategy by choosing three BCC: Becoming a Case consultant challenges. Invest in your new professional portfolio for your next.

    Learn more

    YOUR EMPLOYABILITY

    MAKING YOUR CONSULTING CASE (MYCC)

    A platform for exploration and growth where you get to solve real company cases and stand out to your dream employers. 

    Learn more

    YOUR EMPLOYABILITY

    BE EDGE CONSULT-A-THON

    A two weekend virtual event where all career changers, employers, and mentors meet to achieve a mutual benefit for all —a competitive edge in the global market.

    Learn more

    YOUR EMPLOYABILITY
    • YOUR STRATEGY. YOUR EMPLOYABILITY.

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