October 26, 2021
Articles like “If You Want to Succeed, You Need to Have the Manager’s Mindset” from Inc.com emphasize the importance of adopting a leader mentality. While Inc.com focuses on the manager mindset in a post-college, professional setting, the Huffpost asserts that thinking like a manager can be beneficial as a student in “How to be an Effective Student Manager.” As a business student, I learned this lesson first hand.
by Angelina Joson.
February 16, 2022
In the first semester of my college career at Northeastern University, I faced a heavy task: writing a consulting case for an existing company. It required that my team and I consult directly with the company. But how would we choose a company?
While all the team members knew a family member or friend who owned a restaurant, I knew that we should choose a unique company, selling a product that would provide an interesting and relevant case. So, I contacted my family friend, Michael Pink, who is the CEO and co-founder of SmartPM Technologies. Read more
January 27, 2021
As an incoming freshman at Northeastern University, I craved an understanding of my skill level and a real-world challenge. That is exactly what I got through a consulting case project from Professor Julia Ivy. The project began simply with assigned teams and instructions to identify a company that wanted to expand globally.
By Juan Dib
April 2021.
As my college career comes to an end after five years, I reflect on how learning what you don’t like guides you to know your real passions and what you like. After living in 4 different cities, working in 4 different industries, and having mixed experiences, I can finally say that I know what I want to do in my professional career.
A recent study revealed that 44% of undergraduates are unable to define the industry that they would like to work in once they graduate. That’s why I wanted to share my story and suggest some actions that can help to find real passions.
By Chaewon Jung
April 28, 2021
Throughout my business undergraduate program at Northeastern University, a concept that was often mentioned was that of competitive advantage — specifically its importance in business success . Competitive advantage, as defined by the Corporate Finance Institute, is an attribute or trait that allows a company to distinguish itself from and outperform its competitors. Especially in the marketing program, it was emphasized in every course that a company needs a strong competitive advantage in order to gain market share and prove itself successful.
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